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Big brands and a big underdog in East at March Madness

UCLA's Mick Cronin watches practice for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) UCLA's Tyger Campbell practices for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) UCLA's Mick Cronin watches practice for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) UCLA's Tyger Campbell practices for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) UCLA's Mick Cronin watches practice for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) UCLA's Tyger Campbell practices for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) Purdue head coach Matt Painter directs practice for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) UCLA players stretch during practice for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) North Carolina's Leaky Black smiles during a news conference for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) North Carolina players react during a news conference for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) Purdue's Jaden Ivey dribbles during practice for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. (AP Photo/Matt Rourke) Saint Peter's head coach Shaheen Holloway laughs during during a news conference for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. Saint Peter's plays Purdue in a Sweet 16 game on Friday. (AP Photo/Matt Slocum) Saint Peter's head coach Shaheen Holloway speaks during a news conference for the NCAA men's college basketball tournament, Thursday, March 24, 2022, in Philadelphia. Saint Peter's plays Purdue in a Sweet 16 game on Friday. (AP Photo/Matt Slocum)
Big brands and a big underdog in East at March Madness