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Marketing deals trickle down from NCAA to high school sports

Johnuel "Boogie" Fland poses for a portrait on the basketball court at Archbishop Stepinac High School in White Plains, N.Y., Monday, May 2, 2022. Fland is among a growing number of high school athletes who have signed sponsorship deals for their name, image and likeness following a Supreme Court decision last year that allowed similar deals for college athletes. (AP Photo/Robert Bumsted)

Johnuel "Boogie" Fland shoots hoops in the gymnasium of Archbishop Stepinac High School in White Plains, N.Y., Monday, May 2, 2022. Fland is among a growing number of high school athletes who have signed sponsorship deals for their name, image and likeness following a Supreme Court decision last year that allowed similar deals for college athletes. (AP Photo/Robert Bumsted)

Marketing deals trickle down from NCAA to high school sports